If you’ve been in the banking business for a while like me, you can attest to the fact that for decades, pundits have declared virtually every recession, economic downturn or national crisis to be the death knell of community banks, and in 2020, the financial emergency caused by the global pandemic is no different.
public relations Archives | PriceWeber
In this edition of our plain-talk series, we’ll take a look at brand trust and corporate social responsibility, and discuss how the two are playing out during the current COVID-19 global crisis.
PriceWeber, a digital-forward, full-service marketing and advertising agency, has been recognized on the 16th annual “Best Places to Work in Kentucky” list. PriceWeber was one of 38 small-sized companies (15-149 employees) to earn this year’s title.
Influencer marketing has become a digital monster. Are you doing it? Are you doing it wrong? Should you be doing it at all? If so, how and under what circumstances? In this edition of the Plain Talk series, we’ll take some of the mystery out of influencer marketing and dispel a few myths along the way. First, let’s talk about the money.
For the fifth year in a row, PriceWeber swept the competition in the annual Beverage Dynamics Advertising & Promotion Awards, receiving first place for overall Best Cross-Category Campaign and a total of 41 awards and 22 first place wins on behalf of Brown-Forman Corp. brands including Coopers’ Craft™, Canadian Mist®, Early Times®, KORBEL® California Champagne, Finlandia Vodka® and Old Forester®.
Earlier this month, PriceWeber was proud to receive 39 awards at the PRSA Bluegrass 2019 Landmarks of Excellence Awards, including 15 Awards of Excellence.
PriceWeber Announces Establishment of New Division To Be Led by former Hilliard Lyons CMO Nick Papachristou
PriceWeber, the digital-forward, full-service marketing and advertising agency located in Louisville, KY, announced today that it has established a financial services marketing practice named PW Financial Services Marketing. The new business will focus on providing 21st century marketing and strategy solutions to banking and wealth management clients.
PriceWeber, a digital-forward, full-service marketing and advertising agency, has named Account Director, Jonathan Bone, and Human Resources Director, Susan Hovekamp, as new company shareholders.
In honor of PriceWeber’s client, Susan G. Komen Kentucky, and the millions of men and women affected by breast cancer each year across the world, the digital-forward, full-service marketing and advertising agency is displaying a giant 40-foot pink ribbon outside its building on Shelbyville Road during Breast Cancer Awareness Month.
In today’s plain-talk newsletter, we’re talking social responsibility trends. Americans’ trust in the federal government to handle both international and domestic matters is at the lowest point it has been in more than twenty years, according to a recent Gallup poll. Only 35 percent of Americans have “a great deal” or “a fair amount” of trust in the U.S. government’s ability to handle domestic issues. Meanwhile, trust in the government to handle international issues ranks only six points higher at a mere 41 percent.
In the advertising world, April Fools’ Day is comparable to the Super Bowl. Advertising agencies and corporations show off their creative flair with entertaining (and sometimes eye-roll worthy) spoofs. As we prepare to be blown away by the latest and greatest brand pranks in 2019, let’s reflect on our favorite April Fools’ Day pranks from 2018. So sit back, relax and get ready to chuckle (or groan).
Standing 39-feet and 6-inches tall, the National Addy award-winning nutcracker has returned to PriceWeber offices to spread holiday cheer to onlookers who pass by the full-service digital advertising agency’s Shelbyville Road office.
PriceWeber sweeps the 2018 Beverage Dynamics Advertising & Promotion Awards for the fourth year in a row, receiving first place for overall Best Cross-Category Campaign and a total of 37 awards and 17 first place wins on behalf of Brown-Forman Corp. brands including Early Times®, KORBEL® California Champagne, Canadian Mist®, Coopers’ Craft™, King of Kentucky™ and Finlandia Vodka®.
One of Louisville’s largest advertising agencies is celebrating 50 years in business. PriceWeber kicked off its anniversary celebrations today by transforming a bell tower at its Shelbyville Road offices into a public art installation depicting the classic ingredients of a Hershey’s s’more.
PriceWeber, a full-service digital advertising agency headquartered in Louisville, has launched a new website for KORBEL California Champagne. The mobile-first website went live in June and further positions KORBEL as the Official Sponsor of Brunch.®
There’s no better way to start a New Year than with a new client. And when that client includes a polar bear, snowy owls, Siberian tiger, and western lowland gorillas (to name a few)…that’s just icing on top.
We didn’t say it, but Gene Marks of The Washington Post did. This holiday season, PriceWeber wanted to create a unique way to showcase our festive spirit while driving awareness for our client Louisville Ballet. So we constructed a 39-foot, 6-inch nutcracker. The result is “cracking a few nuts” from its position just off Shelbyville Road. And yes, it can actually crack a nut.
If 2016 set out to be the year of controversy, it certainly hasn’t disappointed. Daily local, regional, national and international headlines have not failed to give passionate social media users a plethora of causes to fuel the expression of their opinions. And much like the Energizer Bunny, they just keep going and going and going.
PriceWeber’s website for Collingwood Whisky has been selected as the “Webpick of the Day” by Communications Arts, a print and online publication serving as the premier source of inspiration for everyone involved in visual communications.
For the second year in a row, PriceWeber has swept the Beverage Dynamics Advertising & Promotion Awards – the annual awards program recognizing the best design and execution of branded-content developed for the beverage alcohol industry.
PriceWeber is the recipient of 15 awards in the annual Beverage Dynamics Advertising & Promotion Awards, making the full-service digital creative agency the most awarded company in the competition.