PriceWeber Names Mark Holt as Chief Marketing Officer

PriceWeber has appointed Mark Holt as its new Chief Marketing Officer (CMO).

In this role, Holt will lead the agency’s marketing and growth initiatives, focusing on elevating PriceWeber’s brand visibility, expanding client partnerships and further strengthening the agency’s integrated marketing strategy.

Holt brings more than two decades of marketing, advertising, and business development leadership experience to PriceWeber. Most recently, he served as Director of New Business Development at evōk advertising, where he played an instrumental role in driving growth for the agency’s offices in Memphis, Orlando and Los Angeles. During his tenure, Holt’s agency secured major national clients, including Hilton Hotels, Sheraton, AutoZone, Kenwood USA, Moe’s Southwest Grill, Pizza Hut and Planet Smoothie.

“Mark has a remarkable ability to blend strategic insight with creative energy,” said Fred Davis, CEO of PriceWeber. “His deep experience in agency growth, brand storytelling and client relationship development will be invaluable as we continue to build momentum and help our clients thrive.”

Prior to his time at evōk, Holt founded and led Intelligent Advertising, Inc., where he oversaw media planning, event management and marketing strategy. He is recognized for his data-driven approach to business development and his passion for helping brands discover new opportunities through authentic connections and innovation.

“I’m not just accepting a position; I’m accepting a challenge to become better, stronger and more skilled than I was yesterday. The growth potential at PriceWeber is exactly what I’ve been looking for,” said Holt. “I’m excited to help shape our organization’s next chapter of growth.”

Holt graduated from the University of Memphis, where he earned a degree in business administration. Outside of his professional work, he is a singer and musician who performs at venues across the Southeast. He also enjoys traveling and adventuring with his wife.