Personal Injury Lawyer SEO Marketing For injury law firms, ChatGPT and Google Bard are already making an impact, and if you haven’t heard of these tools, no matter what industry you’re in, in this edition of “Plain Talk,” we’ll get you up to speed. Both AI models are in their early stages, but we’ve already […]
In his 1990 Canon ad, Andre Agassi famously stated, “Image is everything!” This is especially true when trying to impress Google with your newly created “Helpful Content.” So, why would you carefully handpick custom images and forget about image optimization? In today’s edition of Plain Talk, we’ll have a peek at image optimization to help […]
Since its beginning in 1997, the goal of SEO has been to prioritize keyword rank position, but should that continue to be the standard as Google continues to weigh personal factors and individualized results? In this edition of Plain Talk, we’ll discuss if keyword ranking is still the best way to measure your SEO and […]
You already know the importance of trust but are you thinking about this important form of capital the right way? In this edition of Plain Talk, we’ll explore brands looking at trust as something to be built rather than just simply something to protect. For many years trust was viewed as something individuals or groups […]
Practicing reputation management and using reputation management software is nothing new. Millions of service-oriented companies like medical and dental offices, law firms, restaurants, retailers, roofers, and more have benefited from improved reviews and ratings by surveying customers and clients after each touchpoint and enabling them to quickly and privately address complaints as well as encourage […]
For years, writing articles to help your website rank on Google has been important for generating traffic. For just as long, being found online has sometimes taken a divergent path from providing the most topical content for the user. If you haven’t heard, on August 18th, Google announced their “Helpful Content Update.” This might prove […]
Good SEO has always provided the best bang for your buck in LeadGen. As SEO becomes increasingly more sophisticated and users demand better and faster answers to their queries, Google has a difficult job uncovering high-quality content and promoting the most relevant results for a user’s intent. Continuing our discussion of The Evolution of Modern […]
“I’ll just Google it” has become instilled into every aspect of our lives, and for some reason, we place unconditional faith in computer code that has no face, personality, or distinctive trait that conveys a trustworthy outcome. Yet we continue to rely on the Google Search algorithm for daily wisdom, a great spot for pizza, […]