In today’s scattered marketing environment, establishing the right media strategy has never been more complex or more critical. In designing optimal media plans for our clients, PriceWeber’s team of experts applies a media-neutral approach driven by target audience research and well-delineated campaign objectives. Through insight-driven integration of paid, earned, shared, and owned media, they shape their strategies in layers based on an audience’s media consumption behavior—resulting in smart, nimble plans that boost engagement and maximize campaign effectiveness.

Capabilities

  • Research
  • Strategy and plan development
  • Media placement and reporting
  • Price negotiations and added value
  • Media consultation


Skill Leader(s)

Mary Kate Reed, Media Director PriceWeber Marketing, Louisville KY

Mary Kate Reed

Media Director

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